EXPERIENCE
Vena Solutions | Product Designer
Designed and delivered Quickstart Wizard onboarding tool, enabling new users to onboard faster, reducing the time-to-value by 80% and increasing customer retention.
Cross-functional collaboration with stakeholders, product managers, and engineers to frame user problems, goals, prioritize key product needs and assess viability and feasibility of design conceptions and solutions.
Led user research and usability testing throughout to validate design decisions and iterate based on feedback.
Geotab | Product Designer
Conceptualized an analytics dashboard feature for a contextual risk index MVP to provide users with fleet safety metrics and benchmarks empowering fleet managers to take actionable steps to decrease safety risks.
Intentional focus on gathering user feedback through various call-to-action and surveys resulting in a 75% user response rate.
Collaboration with PMs, engineers and data analysts to understand metrics, gather user requires and provide impactful design solutions and concepts for future iterations.
Femmebought | UX Designer
Conceptualized and designed an elevated Femmebought website that prioritizes improved navigation, accessibility and overall visual appeal.
Validated through various testing: A/B testing, card sorting, usability testing and competitive analysis to uncover pain points and gain insights into user needs.
Core Skills
UX/UI Design, Visual Design, Prototyping, Usability Testing, User Research, Wireframing, Agile & Scrum, Accessibility (WCAG/AODA), Design Systems, Design Thinking
Tools
Figma, Figjam, Jira, Dovetail, Framer, Slack, Adobe Suite, Salesforce, Confluence
Education
Diploma, Interaction Design | George Brown College
Certificate, UX Design | General Assembly
BA, English | Dalhousie University